Media Coverage of Hoodia

Because hoodia has no known side effects and delivers what it promises, most of the media coverage about this popular appetite suppressant has been quite positive. Correspondents have even tried hoodia themselves and were impressed with its ability to suppress your appetite so you can minimize your calorie intake.

The BBC reported about hoodia in 2003 through correspondent Tom Mangold. When Mangold used hoodia himself, he stated, "I ate about half a banana size (piece of hoodia gordonii) - and later so did my cameraman. Soon after, we began the four hour drive back to Capetown. The plant is said to have a feel-good almost aphrodisiac quality, and I have to say, we felt good. But more significantly, we did not even think about food. Our brains really were telling us we were full. It was a magnificent deception. Dinner time came and went. We reached our hotel at about midnight and went to bed without food. And the next day, neither of us wanted nor ate breakfast. I ate lunch but without appetite and very little pleasure. Partial then full appetite returned slowly after 24 hours."

In the same article, Dr. Richard Dixey of Phytopharm, the company who patented hoodia in 1996, said, "There is a part of your brain, the hypothalamus. Within that mid-brain there are nerve cells that sense glucose sugar. When you eat, blood sugar goes up because of the food, these cells start firing and now you are full. What the Hoodia seems to contain is a molecule that is about 10,000 times as active as glucose. It goes to the mid-brain and actually makes those nerve cells fire as if you were full. But you have not eaten. Nor do you want to."

Traveling over to America in 2004, Leslie Stahl from 60 Minutes tried hoodia and stated, "I'd have to say it did work."

Celebrities also revered the use of hoodia and VH1 Celebrity Diet Tips Exposed revealed that, " Desperate Housewives Teri Hatcher and Eva Longoria swear by Hoodia, it's an herbal remedy that actually suppresses the appetite." In the Globe, Malcolm Balfour reported about Angelina Jolie using hoodia to shed the 25 pounds she gained during pregnancy. Joe Gannascoli, who plays Vito on the Sopranos, lost significant weight while taking hoodia and was quoted as saying, "I still eat my Johnny Cakes and the food I want, just not as much. Hoodia curbs my appetite and cuts my cravings. My wife Dianna is taking it, too." Even the late infamous Anna Nicole Smith said, "Hoodia works; it's the new miracle diet pill that aids in weight loss by suppressing appetite!"

In 2005, the Oprah Winfrey magazine O published a general article about diet pills that featured a photo of the San tribe in South Africa holding the hoodia herb. One questionable media release about hoodia occurred in 2006 when Consumer Reports could not ultimately recommend hoodia simply based on what they perceived to be a lack of data.

In February, 2007, Wave 3 TV, an NBC television affiliate in Louisville, Kentucky, conducted a real-life hoodia experiment with three people with successful results. All of the participants were able to lose weight without side effects and all of them felt hoodia was a catalyst to a healthier state of mind.

While the media tends to be critical, they have offered many positive statements about hoodia, evidencing its ability to safely and effectively suppress your appetite so you shed those unwanted extra pounds.

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